CASE STUDY

KU Medical Center – Training Videos

Client: KU Medical Center

Industry: Healthcare & Education

Platform: Internal Video Training

Launch Year: 2025

Location: Kansas City, Kansas

Training Video Services Kansas City2 Large
Training Video Services Kansas City3 Large

Services Provided

Scriptwriting Support

01

Video Production & Editing

02

Teleprompter Operation

03

On-Site Filming

04

Staff Training Content Strategy

05

The Challenge

KU Medical Center needed effective, easy-to-follow internal training videos for staff — particularly in highly technical departments like Maintenance and Environmental Health & Safety.
The challenge was making critical procedures approachable, memorable, and standardized across departments, despite busy schedules and complex topics.

Our Solution

2A Marketing developed a library of professional, staff-facing training videos that deliver clear, consistent instructions across the KU Medical Center team.
Each production balances education with engagement — combining detailed scripts, teleprompter delivery, and high-quality visuals to make essential knowledge stick.
Today’s featured project involved the Surgical Laser Training Video, which walks nurses through the full operation of a specialized surgical laser — from startup to calibration to surgical use.

Key Features:

  • Full teleprompter-scripted delivery for clarity
  • Professional filming and editing for daily usability
  • Focused on real-world application for nurses and staff
  • Seamless integration into KU Medical Center’s internal training systems
  • Ongoing production partnership spanning over 7 years
Training Video Services Kansas City1 Large

Design Elements

Friendly, professional tone to reduce technical intimidation

Close-up equipment shots for hands-on learning

Step-by-step visual walkthroughs matching spoken scripts

Lighting and audio optimized for clinical clarity

Content crafted to support staff confidence and safety

Let’s Talk!

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